Linnéa Chapman Wants Writers To Dive Deeper!

Here’s a glimpse of what one expert thought about what it means to build an identity through branding…

“For present-day authors, writing the book is only one step in the process. Perhaps a more foundational one is developing an author platform, meaning a way to reach individuals who may be interested in buying the book. This could entail developing a website, a social media presence on one or more platforms, an email list, or some combination of the above. Before and after publication, authors then use their platforms to generate interest in their offerings -- which may include other products and services besides the book -- and hopefully induce some people to make purchases.”

- Linnéa Chapman

To read the full article and hear from other experts…

Click Here 🖋️

Pictured: Linnéa Chapman, Professor at Florida International University